Redeploy is a split-screen landing page template built for workforce redeployment platforms. It connects displaced workers with companies hiring for identical roles, often within the same zip code. The design uses a Stats-First Impact approach with two parallel three-field conversion forms, a live role counter, and a Soft Mist color system that feels calm and trustworthy from the first scroll.
by Rocket studio
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Quick summary
Redeploy is a 50/50 split-screen landing page template for redeployment platforms that serve both displaced workers and hiring companies. It leads with a centered search box, pulses live match data, and presents two parallel conversion forms. Every design choice, from the Soft Mist palette to the three-field form limit, reduces friction for people under real pressure.
Who this template is for
This template is built for HR technology platforms, outplacement services, and workforce transition companies operating in the United States market. It serves three distinct audiences at once, and the layout speaks directly to each one.
Displaced workers searching for roles that match their exact experience and commute needs
Operations managers and HR teams at growing companies who need verified talent quickly
HR directors managing layoffs who need a volume transition path for multiple employees
What problem this template solves
Job boards feel impersonal when someone has just lost their livelihood. Most hiring platforms force long forms on people who are already overwhelmed. This template removes that friction and replaces it with immediate, data-backed reassurance.
Displaced workers face long, discouraging forms and generic job listings that rarely match their specific role or location
Hiring companies struggle to find pre-vetted candidates who are ready to start without a lengthy recruiting cycle
HR directors managing layoffs have no single, dignified place to route affected employees at scale
What you get with this template
This template delivers a complete, single-page conversion experience with clearly separated paths for each audience. It is structured so that every scroll reveals new social proof before asking anything of the visitor.
A split-screen hero section with a centered search box, ghost-text placeholder, and a live-pulsing role counter
Two parallel three-field conversion forms for hiring companies and displaced workers, plus a tertiary link for HR directors
Theme
Family First
Creative direction
Stats-First Impact
Color system
Soft Mist
Style
Split Screen (50/50)
Direction
Recruitment/Hiring
Page Sections
Split-screen Hero with Search Box
Live-pulsing Role Counter
Stats-first Scroll Reveal
Dual Parallel Three-field Forms
HR Director Tertiary Link
Converging Timeline Visualization
Related questions
Who are the two primary audiences this landing page serves?
Can the three-field forms be customized for a specific industry or role type?
Why are the conversion forms limited to three fields each?
Does this template work on mobile devices?
What makes the Stats-First design effective for a redeployment platform?
A Stats Convergence section with animated data points, converging timelines, and a Proximity and Retention Proof escalation block
A linear single-row footer pattern and a desktop-first layout that stacks gracefully on mobile
Feature list
This template includes six purpose-built features that work together to move every visitor toward action.
Split-Screen Hero with Centered Search Box
The hero divides the viewport evenly. The left side holds a softly blurred neighborhood photograph at golden hour. The right side is clean white with a single input field pre-filled with ghost text: "Enter your job title or skill." The search box itself communicates the platform's promise before a single word is read.
Live Role Counter with Pulse Animation
A counter below the search field displays the number of matched roles this week, for example "12,847 roles matched this week." It pulses gently to signal that the data is current. This detail builds immediate credibility without requiring a paragraph of explanation.
Stats-First Impact Scroll Sections
Each scroll reveal introduces a new data point first, then the context. Stats like "Average days to redeployment: 11" and "94% placed within commuting distance of their children's school" are presented in sequence. The order escalates from speed to proximity to salary match to retention, addressing unspoken fears in the order visitors typically feel them.
Dual Three-Field Conversion Forms
Two parallel forms sit side by side. The left form targets hiring companies and collects company name, number of open positions, and industry. The right form targets displaced workers and collects most recent job title, zip code, and availability date. Three fields maximum on each side keeps the ask proportionate to the emotional state of the visitor.
HR Director Transition Path
A subtle tertiary link below both forms reads "I'm in HR managing a layoff, talk to our transition team." This catches the decision-maker who controls volume referrals without competing visually with the two primary conversion paths.
Converging Timeline Visualization
The Stats Convergence section shows a displaced worker's timeline on the left and a hiring company's open role on the right. The two lines converge at the center. This visual reinforces the platform's core value without needing additional copy.
Page sections overview
Section
Purpose
Split-Screen Hero
Introduce the search box and live role counter across a 50/50 viewport
Stats Convergence
Reveal animated data points with converging displaced and hiring timelines
Dual Conversion Forms
Present parallel three-field forms for hiring companies and displaced workers
Proximity Retention Proof
Escalate stats on commute distance, salary match, and retention rates
HR Director Path
Offer a volume transition call to action for HR directors managing layoffs
Linear Footer
Deliver a clean single-row footer with supporting navigation
Design & branding system
The visual identity follows a Family First theme expressed through the Soft Mist color system. The palette is drawn from the quality of early morning light, unhurried and clean, without feeling clinical or cold.
Colors: morning fog gray (#E8ECF1), warm linen white (#FAF9F6), steady slate (#5B6770), and gentle affirming teal (#5BA4B5) reserved for calls to action, active states, and progress indicators
Typography: DM Sans throughout, chosen for warmth and readability at all sizes
Photography: a softly blurred golden-hour neighborhood photograph on the hero left panel, with no stock-photo smiles or corporate handshakes anywhere on the page
Mobile & speed optimization
The template is built desktop-first around the split-screen layout, then stacks gracefully into a single-column flow on smaller screens. Client-side JavaScript is kept minimal, with server components handling static sections.
The 50/50 split collapses into a stacked single-column layout on mobile, preserving both conversion forms
Animations, including the pulse counter, fade-in stats, and scroll-reveal data points, are medium-weight and designed not to block content rendering
The converging timeline visualization adapts to a vertical sequence on narrow viewports
How this template helps you convert
The template is structured so that trust is built before any ask is made. Every section earns the next one.
The hero search box delivers immediate perceived value. Visitors interact with the platform before they read a single benefit claim, which lowers resistance from the first second on the page.
The Stats-First scroll sequence answers the three fears most visitors carry: How long will this take? Will I have to move? Will I earn less? Each stat lands before the explanation, which makes the proof feel discovered rather than advertised.
The dual three-field forms keep commitment low for both audiences. Short forms signal respect for the visitor's situation and increase the likelihood that both displaced workers and hiring managers complete the submission.
Other information about this template
This template is suitable for US-market workforce platforms that operate in English with USD compensation data and US zip code-based proximity matching. It is designed for the HR technology, outplacement services, and career transition categories.
The page is localized for US school districts and zip codes, making the proximity statistics immediately relevant to displaced workers with children
The template style is Split Screen (50/50), a format that allows simultaneous messaging to two distinct audiences without requiring separate pages
Animation intensity is medium: pulse counter, fade-in stats, and scroll reveals provide motion without overwhelming visitors who may already be in a stressful moment
The linear single-row footer pattern keeps the page exit clean and uncluttered
This template is well suited for platforms in the HR and hiring space, particularly those focused on outplacement and career transition services
