Sweep - Electric Curling Landing Page Template | Build Fully Functional Applications with Rocket
Sweep - Electric Curling Landing Page Template
Sweep is a full-page curling club landing page template built on an Industrial Raw aesthetic. Bold typographic stat counters open the page, followed by cinematic photographic panels that carry visitors from the ice sheet to the lounge. A persistent "Get On the Ice" call-to-action drives clicks straight to registration, with no on-page form to slow momentum.
by Rocket studio
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Quick summary
Sweep is a storybook landing page template designed for curling clubs that want to recruit new members and fill league rosters fast. It opens with full-bleed stat counters, then builds through immersive photo panels before directing every visitor to a single registration click. The layout is purpose-built for one goal: earning the sign-up.
Who this template is for
This template is built for curling clubs that serve a mixed membership and need one page to speak to all of them. It works equally well for clubs launching a new season or reopening league registration after a quiet summer.
Club administrators recruiting shift workers, retirees, and corporate groups for winter leagues
Club managers who want a credibility-first page that converts skeptical first-timers
Anyone running a curling program who needs a polished online presence without a complex build
What problem this template solves
Most curling clubs rely on word-of-mouth or basic web pages that look dated and feel unwelcoming to newcomers. The result is empty sheets and under-filled leagues. Sweep fixes that by leading with proof before asking for anything.
New visitors leave quickly when a page gives them no reason to trust the club
Returning members cannot find league schedules without digging through multiple pages
Corporate groups and first-timers need social proof and atmosphere before they will commit
What you get with this template
Sweep delivers a complete single-page layout structured to guide every visitor type toward the right next step. Everything from the opening stats block to the closing call-to-action bar is already designed and ready to customize.
A bold stats header section with animated typographic counters for stones thrown, members, leagues, and years on ice
Three sequential full-page photographic panels moving from ice-level action to sweeping to post-game lounge
A persistent bottom call-to-action bar with the primary "Get On the Ice" button that stays visible once scrolling begins
Theme
Industrial Raw
Creative direction
Launch Energy
Color system
Electric Indigo
Style
Storybook/Full-Page
Direction
Click-Through
Page Sections
Animated Typographic Stats Header
Three-panel Photographic Story
Persistent Fixed Call-to-action Bar
Dual Conversion Path Design
Industrial Raw Visual Theme
Storybook Narrative Page Flow
Related questions
Does this template include a registration form?
Can the stat counter numbers be updated to match our club's actual figures?
Is this template suitable for clubs running both casual and competitive leagues?
Can the full-page photo panels be replaced with our own club photography?
What type of curling club is this template best suited for?
A secondary text link labeled "See League Schedules" placed for returning members who already know the club
Feature list
The following features are built into the Sweep template layout as described in the source brief.
Animated Stats Header
Four bold typographic counters open the page against a full-bleed dark background. Each number is set in a condensed industrial typeface rendered in electric indigo, large enough to own a viewport panel. The figures tick upward on load, earning visitor trust in the first few seconds before any photography appears.
Sequential Photographic Panels
Three full-page photo panels follow the stats section and arrive with scroll-triggered velocity. They move in narrative order: an ice-level stone curling toward the button, sweepers mid-shout with breath frozen in the air, and the lounge afterward with pints and a pencil-scrawled scoresheet. The sequence builds energy from precision to effort to belonging.
Persistent Click-Through Bar
Once a visitor scrolls past the header, a fixed bottom bar appears with the primary call-to-action button. It stays on screen throughout the entire page, ensuring the registration link is never more than one tap away regardless of where the visitor is reading.
Dual Call-to-Action Architecture
The template carries two conversion paths simultaneously. The primary "Get On the Ice" button targets new and prospective members. The secondary "See League Schedules" text link captures returning members who are ready to re-register without needing the full persuasion journey.
Industrial Raw Visual System
The full layout uses a four-color palette built around deep rink black, polished granite charcoal, electric indigo, and scraped-ice white. Typography follows a condensed industrial style. The overall feel references raw concrete, exposed ductwork, and UV strip lighting over a freshly resurfaced sheet.
Storybook Section Flow
The page is structured as a deliberate narrative arc. Stats establish credibility, photographic panels build atmosphere and emotion, and the call-to-action closes the story with a clear next step. Each section lands with the rhythm of a new end in a curling match.
Page sections overview
Section
Purpose
Stats Header Block
Opens with four animated typographic counters to build instant credibility
Ice-Level Panel
First photographic section showing a stone curling toward the button
Sweepers Action Panel
Second photo panel capturing mid-sweep intensity and frozen breath
Lounge & Camaraderie Panel
Third photo panel showing post-game warmth in the club lounge
Primary Call-to-Action
"Get On the Ice" button linking directly to the registration portal
Secondary Schedule Link
Text link for returning members to find league schedules quickly
Fixed Bottom Bar
Persistent call-to-action bar that appears and stays once scrolling begins
Design & branding system
The Sweep template uses an Electric Indigo color system layered over an Industrial Raw theme. Every color decision references the physical atmosphere of a working curling rink, not a generic sports aesthetic.
Deep rink black (#0D0D12) and polished granite charcoal (#2A2D35) form the dark structural base of the layout
Electric indigo (#4B0CFF) pulses as the primary accent color, used for stat counters, buttons, and highlight elements
Scraped-ice white (#EDF0F5) handles all body text and negative space, keeping the page readable against the dark background
Mobile & speed optimization
The template layout is designed to translate its large-format visual impact to smaller screens without losing the atmospheric quality of the full-page panels. Every section is structured to remain legible and navigable at mobile widths.
The stat counter section stacks vertically on narrow screens, preserving the scoreboard-style reading rhythm
The fixed bottom call-to-action bar is sized and positioned for comfortable thumb reach on mobile devices
Full-page photographic panels are framed to retain focal-point impact even when cropped to portrait orientation
How this template helps you convert
Sweep is built around a single conversion goal: getting a visitor to click through to the registration portal. Every layout decision serves that outcome.
The stats header section delivers immediate social proof with four concrete club figures before any photography or copy asks for attention, reducing bounce from skeptical first-time visitors.
The sequential photo panels create an emotional journey that moves from athletic precision to communal warmth, making the club feel real and welcoming to shift workers, retirees, and corporate groups alike.
The persistent bottom call-to-action bar paired with the dual link structure ensures that both first-time visitors and returning members always have a clear, immediate path to take action.
Other information about this template
Sweep fits naturally into a broader digital presence for a curling club. It is built as a standalone landing page, so it can sit at the root of a domain or alongside an existing club website as a dedicated recruitment or season-launch page.
The template is categorized under Sports and Recreation, specifically Skating and Winter Sports, with a niche focus on curling club use cases
The storybook full-page format suits seasonal campaigns, bonspiel announcements, and league recruitment drives
The click-through structure means the page stays lean and fast to load, with no embedded form logic to maintain
The layout can support a learn-to-curl program promotion by pointing the primary call-to-action to a pre-filtered booking session
