Terrace is a hero-dominant landing page template built for retaining wall contractors. It opens with a full-bleed aerial drone photo and a location search field, then walks visitors through a neighborhood problem gallery, a pinned local projects map, and a process-and-proof section. Every section builds toward one click: "Get Your Free Wall Estimate."
by Rocket studio
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Quick summary
Terrace is a single-page, click-through landing page template designed for retaining wall builders. It leads with a cinematic aerial hero and a location search field, then moves visitors through neighborhood-scale social proof before delivering a persistent call-to-action button. The goal is simple: earn the estimate request click by the time the visitor reaches the bottom.
Who this template is for
This template is built for hardscaping contractors and retaining wall builders who serve suburban residential clients. It fits businesses that complete enough local projects to show before-and-after proof by neighborhood, and who want to route interested homeowners to a dedicated estimate request page rather than a contact form.
Retaining wall builders targeting suburban homeowners with sloped or eroding yards
Hardscaping contractors who want to showcase permitted, engineer-approved local work
Property managers and garden-focused clients looking for a trusted wall specialist nearby
What problem this template solves
Most contractor landing pages look like every other trade website. They use stock photography, generic copy, and a form that could belong to any service in any city. Homeowners standing in their own yard cannot connect that experience to their specific slope, their street, or their neighborhood.
Visitors cannot tell whether the contractor has ever worked in their zip code
Generic before-and-after galleries feel commercial rather than residential and relatable
A cluttered page with multiple forms and competing calls to action splits attention and reduces conversions
What you get with this template
Terrace gives you a fully structured, single-page layout built around neighborhood trust-building. Every section is purposeful, moving the visitor from recognition to confidence to action.
A full-bleed aerial hero with a centered location search field and a mossy-green "See Local Projects" button
A problem gallery, a pinned local projects map with before-and-after photo pairs, and a process-and-proof section with permit and inspector credentials
Theme
Pastoral Calm
Creative direction
Local & Neighborhood
Color system
Warm Stone
Style
Hero-Dominant (90/10)
Direction
Click-Through
Page Sections
Aerial Hero with Location Search
Neighborhood Problem Gallery
Pinned Local Projects Map
Process and Permit Proof Section
Sticky Call-to-action Bar
GSAP Scroll Animations and Hover Reveals
Related questions
Does this template include the estimate request form?
Can I use my own photography in the hero section?
What animation library does this template use?
Is this template a good fit for a contractor with a small project portfolio?
Who is the target audience for this landing page?
A persistent sticky call-to-action bar and a full-width "Get Your Free Wall Estimate" section that routes visitors to a dedicated estimate page
Feature list
This template is purpose-built around the specific sales journey of a retaining wall contractor. Each feature reflects a deliberate design decision drawn from how suburban homeowners actually decide to hire.
Aerial Hero with Location Search
The hero fills the full viewport with a wide drone photograph of a rolling suburban neighborhood at late afternoon. Centered over the image sits a single address search field with ghost text reading "Enter your street address" and a lichen-green "See Local Projects" button. The composition is unhurried and invites the visitor to find their own hill in the frame.
Neighborhood Problem Gallery
Below the hero, a gallery section titled "Is Your Wall Showing These Signs?" displays crumbling, leaning, and water-damaged wall photography. Each image is captioned with a real neighborhood name. This section makes the visitor's problem feel recognized before any solution is offered.
Pinned Local Projects Map
A map section pins completed projects within a realistic driving radius. Each pin expands into a before-and-after photo pair with the street name visible. Familiar suburban context such as driveways, swing sets, and garden hoses keeps every image feeling residential rather than commercial.
Process and Proof Section
A course-by-course build sequence shows the wall rising from excavation to capstone. Alongside it, permit numbers, engineer stamps, and a quote from the county inspector provide the kind of third-party credibility that homeowners need before committing to a large outdoor project.
Sticky Call-to-Action Bar and Full-Width Estimate Section
After the hero scroll, a persistent bottom bar keeps "Get Your Free Wall Estimate" visible at all times. A second full-width call-to-action section appears after the local project gallery. Neither section contains a form; both clicks route to a dedicated estimate request page.
GSAP Scroll Animations and Before-and-After Hover Reveals
Scroll-triggered reveals, staggered card entries, and parallax hero layers are built into the template using GSAP. The before-and-after photo pairs activate on hover, letting visitors swipe between the old wall and the finished terrace without leaving the page.
Page sections overview
Section
Purpose
Aerial Hero
Establishes neighborhood context with drone photo and location search
Problem Gallery
Shows recognizable wall failure signs captioned by neighborhood
Local Projects Map
Pins completed jobs with before-and-after pairs and street names
Process and Proof
Displays build sequence alongside permits, stamps, and inspector quote
Call to Action
Full-width estimate prompt with supporting project statistics
Site Footer
Horizontal flow footer with contact and navigation links
Design & branding system
The visual identity follows a Pastoral Calm theme. The palette is drawn from the physical textures of dry-stacked stonework: dusty warmth, mineral weight, and the quiet green that settles into every crevice over time.
Color system: sun-bleached limestone (#D9C5A0), wet fieldstone gray (#6B6359), fresh-turned earth (#3E2F1C), and soft lichen green (#8A9A5B) reserved for buttons and hover states
Typography: Fraunces for display headings brings serif warmth, while DM Sans handles body text and interface elements with clarity
Overall tone is unhurried and tactile, designed to feel like standing on a freshly leveled terrace rather than browsing a trade catalog
Mobile & speed optimization
This template is built mobile-first, reflecting how most suburban homeowners will arrive: phone in hand, standing in the yard they want to fix. The layout stacks cleanly at every breakpoint.
Static sections use server components so the page shell loads without waiting for dynamic content
Images across all sections are lazy-loaded, keeping the initial page weight low on slower mobile connections
The sticky call-to-action bar is optimized for thumb reach on small screens, keeping the estimate button accessible while the visitor scrolls
How this template helps you convert
Terrace is structured as a deliberate confidence-building sequence. By the time a visitor reaches the call-to-action button, they have seen enough neighborhood-level proof that the decision feels obvious rather than risky.
The location search field in the hero creates immediate personal relevance. Visitors are looking for their own street before they have read a single headline.
The neighborhood gallery, local project map, and inspector-backed proof section stack three layers of trust. Each layer answers a different objection a homeowner might have about hiring a contractor they have not met.
The persistent sticky bar and the full-width call-to-action section remove friction at the moment of decision. One click reaches the estimate page; no form handling, no distractions, no competing actions on this page.
Other information about this template
Terrace is categorized under Construction and Home, specifically within the Fencing and Gate Installation subcategory, with a niche focus on retaining wall builders. The template style is Hero-Dominant at a 90/10 ratio, meaning the hero section commands the vast majority of the initial visual experience.
The click-through landing page direction means no form lives on this page; all data capture happens on the linked estimate request page, which asks for address, wall length estimate, current wall material, and a photo upload
The footer follows a Vercel Horizontal Flow pattern, keeping the bottom of the page clean and navigable
The creative direction is Local and Neighborhood throughout, using recognizable suburban imagery to make every section feel personally relevant to the visitor's own property
