Unbox is a scroll-reveal beauty landing page built for flash sales and limited-time deals. It guides shoppers through a layered unboxing experience, from a hero bundle reveal to individual product cards and an upsell tier comparison. Deep plum countdown timers, live stock counters, and a sticky urgency bar keep the pressure on from first scroll to final click.
by Rocket studio
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Quick summary
Unbox is a single-page beauty flash sale template built around a progressive scroll reveal. Each section mimics peeling back layers of a package, drawing shoppers deeper into the offer. The Lavender Dream color system, live countdown timers, and a clear base-versus-Luxe tier comparison make the value impossible to ignore.
Who this template is for
This template is designed for beauty sellers who need to move limited inventory fast. It works especially well for curated bundle drops, time-limited product events, and premium beauty deals where urgency drives the decision.
Beauty brands and indie sellers running seventy-two-hour flash sale events
Makeup artists and resellers promoting curated tool and palette bundles
Deal-focused beauty retailers who want to push shoppers toward a premium upsell
What problem this template solves
Most product pages treat every item the same. They list features flatly and leave urgency to a banner. Unbox solves the engagement gap by turning the entire page into a tactile reveal, so shoppers feel the excitement of unboxing before they even add to cart.
Flat product pages that fail to communicate limited-time value
No clear path from browsing to upgrading, leaving upsell revenue untouched
Missing urgency signals that let deal-seekers talk themselves out of a purchase
What you get with this template
You get a fully structured, scroll-driven landing page with every section built and ready to customize. The layout moves from a hero bundle reveal through individual product cards and into a premium tier comparison, all before the sticky bar takes over and seals the decision.
A hero section with a bundle flat-lay, live countdown timer, crossed-out pricing, and a savings badge
Progressive product card reveals with texture close-ups, star ratings, and purchase counters
A base-versus-Luxe tier comparison toggle with dual call-to-action buttons and a sticky urgency bar
Theme
Soft Gradient
Creative direction
Unboxing Experience
Color system
Ink & Paper
Style
Gallery + Detail
Direction
Quiz/Assessment
Page Sections
Live Countdown Timer with Plum Pulse
Progressive Scroll Reveal Layout
Tier Comparison Toggle
Dual Call-to-action Button System
Sticky Urgency Bar
Stacked Social Proof Section
Related questions
Can I change the countdown timer duration to match my sale window?
How does the tier comparison toggle work for visitors?
Is this template suitable for a single product rather than a bundle?
Where does the social proof appear on the page?
Can the sticky urgency bar be removed if I do not need it?
Feature list
This template ships with purpose-built components that serve one goal: turning a curious scroll into a confident purchase.
Live Countdown Timer with Plum Pulse
A ticking countdown timer anchors the hero section in deep plum. It reappears in the sticky bottom bar, keeping time pressure visible throughout the entire scroll journey without ever feeling repetitive.
Progressive Scroll Reveal
Each section animates in as the visitor scrolls, mimicking the physical act of opening a package. Product cards fade and slide into view one by one, building anticipation rather than overwhelming shoppers with everything at once.
Tier Comparison Toggle
A single interactive toggle lets visitors flip between the base bundle and the Luxe upgrade. The comparison shows three additional full-size products, a branded cosmetics bag, and free express shipping for only twelve dollars more, making the added value immediately clear.
Sticky Urgency Bar
A compressed deal strip sticks to the bottom of the viewport as visitors scroll deeper into the page. It displays the key offer details, remaining stock, and the primary call-to-action button so the decision is always one tap away.
Dual Call-to-Action System
The primary "Upgrade My Box" button appears in deep plum after the base bundle and again after the Luxe tier reveal. The secondary "Grab the Original" button sits in outlined lilac beneath it, ensuring every visitor has a clear next step regardless of budget.
Social Proof Stack
Real unboxing video stills, star ratings, and live purchase counters stack progressively mid-scroll. The proof accumulates alongside the product reveals so trust builds naturally as the value climbs.
Page sections overview
Section
Purpose
Hero Bundle Header
Launches the offer with a three-box diagonal flat-lay, live countdown, flash pricing, and savings badge
Progressive Product Cards
Reveals individual items one by one with texture close-ups, swatches, ratings, and purchase counters
"What's Hiding Underneath" Interstitial
Teases the Luxe upgrade tier and creates a mid-page curiosity pause
Tier Comparison Toggle
Shows base versus Luxe side by side with a flip toggle and clear price difference
Social Proof Stack
Stacks unboxing video stills, star ratings, and purchase counters to solidify trust
Sticky Urgency Bar
Compresses the deal into a persistent bottom strip with timer, stock count, and call to action
Design & branding system
The Lavender Dream color system feels like the inside of a velvet jewelry pouch: powdery, luminous, and warm. Every color choice has a job, from background calm to urgency snap.
Misty lilac (#C3AED6) and pale rose (#F2D7D9) flow as watercolor gradients across section backgrounds, creating a soft top-to-bottom bleed
Whisper-gray (#F7F5F8) grounds the overall background, keeping the page airy without losing contrast
Deep plum (#6B3A6B) punctuates countdown timers, primary call-to-action buttons, and stock counters so urgency elements catch the eye instantly
Mobile & speed optimization
The scroll-reveal structure and staggered layout are designed to feel just as immersive on a phone as on a wide desktop screen. Every element stacks cleanly for smaller viewports.
Product cards reflow into a single-column reveal so the progressive animation still lands on mobile
The sticky urgency bar is sized for thumb reach, keeping the call-to-action accessible without crowding the content above
Gradient backgrounds use CSS-based watercolor flows rather than large image files, keeping the visual richness light on load
How this template helps you convert
Every structural choice in Unbox is built to move a hesitant beauty shopper toward a confident purchase decision.
The countdown timer and live stock counter appear in the hero and again in the sticky bar, creating a consistent sense of scarcity that compounds as the visitor scrolls further into the offer.
The tier comparison toggle makes the Luxe upgrade feel like an obvious yes by showing the exact added value at a glance, reducing the friction that typically kills upsell conversions.
The social proof stack builds trust at the exact moment the page asks for the biggest commitment, layering real purchase signals right before the final call-to-action sequence.
Other information about this template
Unbox sits in the beauty flash sale and deal-site niche, which means it is suited for any brand running short-window promotions where scarcity and perceived value are the primary purchase drivers.
The template style follows a Gallery plus Detail approach, letting each product get its own spotlight before the full bundle picture comes back into focus
The Unboxing Experience creative direction is intentional: the scroll narrative mirrors how shoppers actually feel when a beauty order arrives, which primes emotional readiness to buy
The Soft Gradient theme keeps the page feeling premium rather than promotional, which matters for beauty buyers who associate visual quality with product quality
This landing page fits naturally into flash sale events, bundle launch drops, seasonal beauty edits, and limited-run collaboration releases
