Ledger is a scroll-reveal landing page template built for blockchain-based configure, price, quote platforms. It leads with a live quote builder as the hero, walks prospects through four brutalist spec cards, and captures leads through a progressive form. The layout is designed for enterprise sales operations and revenue operations teams who need to demonstrate audit-proof quoting to serious buyers.
by Rocket studio
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Quick summary
Ledger is a single-page, scroll-reveal landing page template for a blockchain-based configure, price, quote (CPQ) platform. It opens with an interactive quote builder running live in the viewport, then delivers four brutalist spec cards before asking for anything. The template is engineered for enterprise lead generation where trust must be earned before the form appears.
Who this template is for
This template is built for teams selling high-stakes quoting software to enterprise buyers. It speaks directly to the people who feel the pain of unverifiable pricing records every quarter.
Revenue operations teams at manufacturing firms where a single misquoted bill of materials line carries six-figure consequences
Chief financial officers and finance leaders who need an immutable audit trail to defend discount decisions
What problem this template solves
Spreadsheet-based quoting creates invisible risk. When procurement circles back six months later, no one can prove who approved a margin exception or when it happened. This template helps CPQ platforms make that problem vivid before asking for a demo.
Rogue discounting that leaves no verifiable record of who authorized which price
Quote disputes that drag into legal or procurement review because no cryptographic record exists
Sales ops teams burning hours reconstructing approval chains from email threads and shared drives
What you get with this template
You get a complete, production-ready landing page layout that puts the product in motion before a single word of marketing copy appears. Every section is pre-structured, pre-styled, and ready to populate with real platform data.
An interactive quote builder header showing a live multi-line industrial bill of materials with tiered pricing, a discount column, a block hash generating in real time, and a locking timestamp
Four brutalist spec data cards covering quote configuration, approval chain visualization, margin protection rules, and an integration connection matrix
Theme
Bold Brutalist
Creative direction
Spec Sheet
Color system
Electric Indigo
Style
Scroll Reveal (Progressive)
Direction
Lead Generation
Page Sections
Live Interactive Quote Builder Header
Scroll-reveal Brutalist Spec Cards
Progressive Lead Capture Form
Whitepaper Secondary Conversion Path
Void Black Electric Indigo Visual System
Related questions
What type of page is this template?
Can the interactive quote builder header be customized with real product data?
Who is the primary target audience for this template?
How does the secondary conversion path work?
Is the progressive form suitable for enterprise lead qualification?
A progressive lead capture form that starts with work email and expands to reveal company name, annual quote volume range, and current CPQ tool
Feature list
This template ships with a tightly scoped set of purpose-built components. Each one does a single job and does it without decoration.
Live Interactive Quote Builder Header
The header drops visitors into a functioning quote builder rendered mid-transaction. A multi-line industrial bill of materials displays with quantities, tiered pricing, and a discount column. As the visitor watches, a discount is applied, a block hash generates in real time, and a timestamp locks beside it. The headline types itself in monospace: "Every price. Every approval. Every edit. Permanently sealed."
Scroll-Reveal Brutalist Spec Cards
Four data cards slam into view one at a time as the visitor scrolls. Each card presents one capability: quote configuration with field-level audit, approval chain visualization with each node rendered as a block, margin protection rules with real threshold numbers, and an integration connection matrix shown as raw wiring diagrams. Zero easing, zero decoration, one claim per card.
Progressive Lead Capture Form
The primary call to action reads "Audit-Proof Your Quotes" and appears after the third spec card, then anchors to the bottom of the page. The form reveals fields progressively: work email first, then company name, annual quote volume range as a dropdown, and current CPQ tool. This structure reduces friction at first contact and qualifies the lead in the same interaction.
Whitepaper Secondary Conversion Path
A secondary conversion option offers a downloadable immutability whitepaper gated behind email alone. This catches visitors who are not ready to request a demo but need to build an internal business case. It broadens the top of the funnel without weakening the primary call to action.
Void Black Electric Indigo Visual System
The entire page runs on a four-value color system: void black as the dominant background, electric indigo as the primary action color, raw titanium for body text and secondary elements, and fault-line violet for hover states and data highlights. Color is used sparingly and purposefully. Indigo appears only where the user can act or where data is live.
Page sections overview
Section
Purpose
Interactive Quote Builder
Hero header showing live CPQ transaction with block hash and timestamp
Self-Typing Headline
Monospace animated headline that states the core platform promise
Quote Configuration Card
Spec card one: field-level audit trail on every quote input
Approval Chain Card
Spec card two: block-node visualization of the full approval chain
Margin Protection Card
Spec card three: real threshold numbers for margin protection rules
Integration Matrix Card
Spec card four: raw connection diagram for enterprise system integrations
Primary call to action Form
Progressive lead form anchored after spec card three and at page bottom
Whitepaper Download
Secondary gated offer for visitors building an internal business case
Design & branding system
The visual identity follows a Bold Brutalist theme that treats every design decision as a functional signal. Nothing is decorative. The palette was built to feel like staring into a terminal where every character carries weight.
Void black (#0B0B0F) as the dominant background, electric indigo (#4F46E5) as the primary action color, raw titanium (#B0B0BE) for body text, and fault-line violet (#7C3AED) for hover states and live data highlights
Monospaced typography throughout, zero illustrations, no stock imagery, and spec-sheet card layouts that present data the way a technical whitepaper would
Color is earned: indigo activates only on interactive elements and live data outputs, keeping every other pixel in disciplined restraint
Mobile & speed optimization
The layout is structured for a single scrolling viewport, which keeps the experience clean on any screen size. The scroll-reveal pattern is well-suited to touch-based navigation where one section at a time feels natural.
Single-column scroll flow ensures each brutalist spec card reads correctly on narrow viewports without layout breakage
The progressive form collapses to a single email field on first render, reducing cognitive load on mobile visitors before they are ready to commit
How this template helps you convert
Every structural decision in this template is ordered to reduce skepticism before the form appears. The sequence is deliberate: show the product working, prove the claim, then ask for the lead.
The live quote builder in the header demonstrates the platform's core value immediately, so the visitor has already seen their problem solved before reading a single paragraph of copy.
The four spec cards build technical credibility one claim at a time, giving enterprise buyers the proof density they need to justify an internal conversation.
The progressive form structure lowers the barrier at first contact by asking only for work email, then qualifies the lead in the same interaction by expanding to capture company name, quote volume, and current tooling.
Other information about this template
This template is built specifically for the blockchain-based CPQ category, where buyer skepticism runs high and sales cycles are long. The design and copy structure reflect those realities.
The spec-sheet creative direction and brutalist visual theme are calibrated for technically literate buyers who distrust marketing polish
The template is suited for platforms that need to demonstrate immutability, cryptographic sealing, and field-level audit trail capabilities to enterprise procurement stakeholders
The dual conversion path supports both short-cycle leads ready for a demo and longer-cycle prospects building internal approval cases with a downloadable whitepaper
