Relocate is a split-screen landing page template built for global mobility and relocation management companies. It opens with a five-step Relocation Readiness Assessment quiz and guides HR directors through a Problem-to-Solution scroll experience. The design is clean and startup-confident, using a Cloud Canvas color system to help relocation businesses convert HR leads into qualified pipeline.
by Rocket studio
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Quick summary
This is a single-page, split-screen landing page template for relocation management companies targeting HR directors and talent acquisition leads at scaling tech companies. It leads with a five-step quiz that scores a visitor's relocation program, then walks them through a Problem-to-Solution scroll arc that makes the cost of inaction feel real before presenting a clear path forward.
Who this template is for
This template is built for B2B professional services companies in the global mobility and relocation management space. It suits teams that need to generate qualified leads from HR buyers, not just collect form submissions.
HR technology companies and relocation management providers targeting enterprise or mid-market clients
Global mobility consultancies that want to lead with a diagnostic tool rather than a generic contact form
Operators managing cross-border employee transfers who need a desktop-first, conversion-focused landing page
What problem this template solves
HR directors and talent acquisition leads are busy. A static brochure page does not earn their attention, and a generic contact form does not prove competence. This template solves the conversion problem by making the page itself feel like a diagnosis session.
Visitors who land on a passive page leave without engaging; the quiz format captures intent immediately
Relocation companies struggle to communicate the full scope of their service before a visitor clicks away
Generic layouts fail to reflect the operational credibility that HR buyers need before they trust a vendor
What you get with this template
You get a fully structured, single-page layout with high interactivity and a clear conversion architecture. Every section has a defined role, from the opening quiz to the secondary lead magnet at the bottom.
A five-step multi-step assessment form with a signal blue progress bar, four clickable tile options on step one, and a work email capture on step five
A scroll-linked Problem-to-Solution arc where the right column fills in with solutions as the visitor scrolls past each pain point on the left
Theme
Startup Velocity
Creative direction
Problem→Solution Arc
Color system
Cloud Canvas
Style
Split Screen (50/50)
Direction
Quiz/Assessment
Page Sections
Five-step Relocation Readiness Quiz
Personalized Score and Gap Report
Scroll-linked Problem-to-solution Arc
Animated Flight Path Hero
Sticky Call-to-action Bar
Secondary Benchmark Report Download
Related questions
Who is the primary audience for this landing page template?
What does the five-step assessment form collect?
Can visitors convert without completing the full quiz?
What does the visitor receive after completing the quiz?
Is this template suited for desktop or mobile use?
A sticky bottom bar that activates after the first problem section is scrolled past, reinforcing the primary call to action throughout the page
Feature list
This template includes a set of purpose-built components designed for HR-focused B2B conversion. Each element serves the relocation management use case directly.
Five-Step Relocation Readiness Quiz
The hero form opens immediately on page load, occupying the right half of the split screen. Visitors answer five sequential questions covering annual relocation volume, destination countries, immigration handling, biggest pain point, and work email. A signal blue progress bar fills left to right with each step completed.
Personalized Score Delivery Flow
On quiz completion, the visitor receives a Relocation Readiness Score with a benchmarked rating and a teaser of three specific program gaps. The full report is delivered by email, creating an immediate value exchange and a warm lead handoff for the sales team.
Scroll-Linked Problem-to-Solution Arc
Below the hero, each scroll beat reveals a solution in the right column that directly answers the pain shown on the left. Stakes escalate from logistical friction to talent attrition to revenue impact, making the case for action stronger with every section.
Animated Flight Path Hero Element
The left half of the split screen displays a bold charcoal headline alongside a subtle animated dotted line tracing a flight path between two pin icons. This visual reinforces the relocation context without cluttering the layout.
Sticky Call-to-Action Bar
A persistent bottom bar activates once the visitor scrolls past the first problem section. It keeps the primary call to action visible throughout the entire page scroll without interrupting the reading experience.
Secondary Lead Magnet Section
A dedicated section offers a benchmark report download as an alternative conversion path. Visitors not ready to complete the assessment can still exchange their email for research data, keeping the lead pipeline active at every intent level.
Page sections overview
Section
Purpose
Hero Split Screen
Opens with quiz form right, headline and flight path animation left
Problem Arc
Chaos checklist left, empty gap right that fills with solutions on scroll
Stats and Social Proof
Marquee client logo strip and real-world stat callouts
Sticky Workflow
Split scroll showing process steps left and supporting visual right
Benchmark Report call to action
Secondary conversion path with email capture for report download
Footer
Linear single-row footer with essential links
Design & branding system
The visual identity follows a Startup Velocity theme using a Cloud Canvas color palette. The aesthetic feels like a clean whiteboard in a bright conference room: airy, energetic, and free of clutter.
Open-sky white (#F7F9FC) dominates backgrounds to create breathing room; altitude gray (#D1D9E6) defines section dividers and secondary containers; signal blue (#3B82F6) drives all primary actions and progress indicators; runway charcoal (#1E293B) grounds headlines and body text
Typography uses Plus Jakarta Sans for headlines, DM Sans for body copy, and JetBrains Mono for labels and stat callouts
Animations include a flight path SVG animation in the hero, scroll-linked solution reveals in the problem arc, a beam-style progress bar in the form, and a marquee in the social proof section
Mobile & speed optimization
The template is built desktop-first to match the primary use case of HR directors working on laptops during the workday. Full mobile responsiveness is included so the page functions across all screen sizes.
The five-step form, sticky call-to-action bar, and scroll-linked animations all adapt to smaller screens without losing their functional purpose
Static sections are structured for server-side rendering while interactive components like the form and animations are handled as client-side elements, keeping the initial page load lean
How this template helps you convert
The conversion architecture is layered. Every section moves the visitor closer to one of two actions: completing the assessment or downloading the benchmark report.
The quiz starts on page load with no preamble, signaling competence immediately and pulling the visitor into a diagnostic mindset before they have a chance to bounce
The Problem-to-Solution scroll arc builds emotional stakes across multiple sections, making inaction feel costly and the solution feel inevitable by the time the visitor reaches the final call to action
Other information about this template
This template is designed for the relocation management company niche within the broader HR technology and immigration and global mobility category. It fits a B2B professional services positioning where trust and operational credibility are the primary conversion levers.
The page is localized for English (US) with USD currency formatting and MM/DD/YYYY date display
The Startup Velocity theme and Cloud Canvas color system are purpose-matched to the clean, confident aesthetic expected by HR buyers at scaling tech companies
Social proof elements include a marquee of company name pills, key stat callouts referencing real-world relocation data such as the 68% family adjustment failure rate, and a testimonial card section
The template style is Split Screen (50/50) throughout, with a Multi-Step Form as the header concept and a Quiz/Assessment as the primary conversion direction
